Over-communicate to Maintain Customers | Coff...

In this episode, I discuss the incredible value of a Super Bowl advertisement and why, despite the high $10 million price tag, the attention is still "disproportionately the best advertising media deal in the world." I also break down why creative messaging is the real variable o ...  Show more

In this episode, I sit down with a group of creators and marketers to break down the profound shift from social media to interest media and what it means for your personal brand. I reveal why I'm pushing creators to double down on Snapchat Spotlight, YouTube Shorts, and Facebook. ...  Show more

Our team was recently in the Phoenix/Scottsdale area for our launch of The Rise of the Digital CEO, and while there, I thought it would be fun to get together with my dear friend Kathrin Zenkina, aka Manifestation Babe. Kathrin and I sat down and recorded a conversat ...

Ep. 257: In today's episode, we're sharing a snippet from Bosses & Breakfast - it's our weekly LIVE talk show - a casual conversation over coffee where we chat business, momlife, and everything in between. Join us every Wednesday!Right now, we are in a gifting time of year for pr ...  Show more

For today's #BizTipFriday edition of the podcast, I'm giving you a crash course on list building, as I reveal the power that can be found in leveraging an email list with the right people having opted in. I share how building a list is about so much more than just co ...

The DTC revolution can’t be ignored. Everywhere you look there are companies old and new reimagining the commerce experience and bringing more choice directly to the consumer. This is happening in every industry, including one you might not always think about — the funeral indust ...  Show more