SPI 304: Building an Online Course From Start...

#927 In a world of infinite content, storytelling is a superpower and the number one way to stand out. As entrepreneurs and creators, sharing stories that move people, build trust, and convert should be a vital component of our success strategy. If you don't believe you can pull ...  Show more

#926 Fully fake creators, made-up reviews and testimonials, AI slop for days, and scam offers have driven us deep into a trust recession! People are now spending more time figuring out if you're legitimate than they do watching your actual content. If you don't have the right pro ...  Show more

Are you considering creating an online course? For your business, adding a course to your offerings promises flexibility, affordability, and the opportunity for your students to learn at their own pace. Plus, you create it once and can launch it over and over again, which means y ...  Show more

Not all digital courses are created equal. There’s a Signature Course, a Spotlight Coursen, and a Starter Course. All are different and unique in their own way and all can work well for different entrepreneurs and online businesses. In this episode, I share a student story about ...  Show more

You may remember the story Jacques Hopkins first shared on the Side Hustle Show in 2017 about his online piano course. Over the past decade, he systematically scaled Piano in 21 Days, into a powerhouse brand that generated over $4 million in sales. Now in 2024, I connected with J ...  Show more

Selling courses isn’t about salesperson-ship.

It’s about systems. 

By building the right systems, you generate consistent results. It’s Q&A Wednesday, and we’re helping an online music teacher figure out how to best package, market, and sell lessons month over mont ...