200 This is Marketing by Seth Godin

The New Rules of Marketing & PR: How to Use Content Marketing, AI, Social Media, Podcasting, Video, and Newsjacking to Reach Buyers Directly (9th Edition) by David Meerman Scott

ABOUT THE BOOK:

The updated ninth edition of the pi ...

Unsticking Deals: Why Deals Stall, How to Unstick Them, And How to Prevent Them From Sticking in the First Place by James Muir ABOUT THE BOOK: Stuck deals are arguably the biggest problem in sales. Depending on the industry, between 40-60% of all sales are lost to no-decision. Th ...  Show more

How can marketers strike a balance between brand awareness and long-term thinking? Vibhor Kapoor,  Chief Business Officer of NextRoll and former President of Adroll, joins me to discuss the importance of brand purpose and standing out in a crowded market. We explore the concept o ...  Show more

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There are a few things in life Chris Thomas loves: The first is a delicious slab of ribs sitting on his dinner table. The second is playing the harmonica. And lastly, Chris lives to help small businesses find their voice ...

Ever wonder if you could make money with a marketing side hustle? If so, this episode is for you. In today's conversation we hear from Elizabeth, a therapist from Chicago who has used the StoryBrand framework to grow her practice. Now she's wondering if she could start a side ...