201 7 Concepts from 200 Marketing & Sales Boo...

The New Rules of Marketing & PR: How to Use Content Marketing, AI, Social Media, Podcasting, Video, and Newsjacking to Reach Buyers Directly (9th Edition) by David Meerman Scott

ABOUT THE BOOK:

The updated ninth edition of the pi ...

Unsticking Deals: Why Deals Stall, How to Unstick Them, And How to Prevent Them From Sticking in the First Place by James Muir ABOUT THE BOOK: Stuck deals are arguably the biggest problem in sales. Depending on the industry, between 40-60% of all sales are lost to no-decision. Th ...  Show more

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<span style="font-weight: 400;">Book Summary:</span>

1 Key to grow your business exponentially - using the 13th Law of Marketing | 4 Books discussed: 22 Immutable Laws of Marketing, Good to Great, Blue Ocean Strategy, 80/20 Principle 

In this episode of 2000 books, we discuss the key mindsets and skill sets we need to have in order to improve our sales.