SPI 116: Copywriting Tips and Formulas with K...

#925 What happens if you grow a personal brand that's no longer aligned with your purpose? Do you follow your energy into a new identity and start from scratch? If you abandon your business, can you ever return to it without losing momentum? These are all questions I tackle today ...  Show more

#924 Do you have a business, or are you just making videos? Many people chase going viral instead of focusing on what matters most for online entrepreneurs. Building confidence and consistency are the true benefits of posting daily. These are the skills that will grow your brand ...  Show more

Do you want more sales? When did you last revisit your messaging? To learn a framework for writing persuasive copy that delivers results in today’s FOMO-saturated climate and discover a method to fine-tune your copy so you hit just the right tone, I interview Ray Edwards.

Do you host a podcast or write a blog? Want to know what it takes to get a book deal?

In this episode I interview Lewis Howes, co-author of LinkedWorking (a book focused on LinkedIn) and Ultimate Webinar Marketing Guide. His podcast is called The School of Greatness (a ...

Want to boost your lead conversions instantly? Wondering what makes a lead gen offer irresistible? To explore how to build lead generation funnels that convert, I interview Alisha Conlin-Hurd.

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Are you doing what you should be doing, and delegating tasks that others should do? Make sure you get the most out of your comparative advantage, as Betsey Stevenson and Justin Wolfers reveal how this economic tool helps run their household. They've written the economics textbook ...  Show more