Linda Boff, CMO of GE - Mastery of Storytelli...

What happens when consumers love the idea of your product but freeze when it is time to choose?In this episode of Marketing Vanguard, host Jenny Rooney sits down with Andy Lopez, CMO of Behr Paint, to unpack how Behr is turning consumer friction into brand opportunity. Andy share ...  Show more

What do agency leaders need right now? According to Ross Martin, maybe “a sanity check and a lobotomy.” Funny, yes. Also not entirely wrong.In this special episode of Marketing Vanguard, host Jenny Rooney spotlights the launch of Adweek’s Agencies Vanguard program with three foun ...  Show more

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In this episode of The Girls in Marketing Podcast, join us as we dive into the world of personal branding on LinkedIn with Lara Acosta.

Lara, ...

Debbie talks to Beth Comstock about her career at General Electric and how big companies can innovate. Hosted on Acast. See acast.com/privacy for more information. 

Linda discusses how creating an inspiring vision can help deliver change, and how the importance of diversity helps NBC Universal build and maintain strong connections with colleagues, audiences and clients 

Jim welcomes the CEO of Master Storytelling and former host of Planet Money, the always-entertaining Adam Davidson. We explore the importance of crafting a compelling and memorable narrative for companies to effectively communicate with various stakeholders, including investors, ...  Show more