Raja Rajamannar, CMCO and President, Healthca...

What do agency leaders need right now? According to Ross Martin, maybe “a sanity check and a lobotomy.” Funny, yes. Also not entirely wrong.In this special episode of Marketing Vanguard, host Jenny Rooney spotlights the launch of Adweek’s Agencies Vanguard program with three foun ...  Show more

Some of the biggest opportunities for marketing leaders exist in industries where marketing has historically had the least influence. In this episode of Marketing Vanguard, host Jenny Rooney sits down with Danielle Wuschke Paige, Chief Marketing and Growth Officer at Nixon Peabod ...  Show more

This week Ryan is joined by marketing genius and CMO at MasterCard, Raja Rajamannar. Raja explains the brilliance behind the “Priceless” campaign, the sensory benefits of experiential marketing, and what the future of marketing itself might look like. Learn more about your ad-cho ...  Show more

Can marketing transcend traditional business goals and actually be a force for good? Mastercard CMO Raja Rajamannar shares how purpose-driven initiatives — like “touch cards” for the visually impaired and debit cards that let people choose how their names appear — align profit wi ...  Show more

Can marketing transcend traditional business goals and actually be a force for good? Mastercard CMO Raja Rajamannar shares how purpose-driven initiatives — like “touch cards” for the visually impaired and debit cards that let people choose how their names appear — align profit wi ...  Show more

Today’s episode is an interview that I did with the CMO of Mastercard, Raja Rajamannar. In this interview, we discuss Raja’s new book “Quantum Marketing” and his thoughts and the requirements for being a successful marketer today. We also discuss the shock that I was met with ...