11. The Science of Influence: How to Persuade Others And Hold Their Attention

11. The Science of Influence: How to Persuade...

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257. Move Your Audience: Lessons From MLK You Should Use

Why it’s not about being born a great communicator, but becoming one.The greatest communicators aren’t always great from the start. As Lerone Martin knows, even the great Martin Luther King Jr. had to practice before he could persuade.Martin is the Martin Luther King Jr. Centenni ...  Afficher plus

256. Be Kind: The Most Overlooked Driver of Success

Why being kind is the best investment.Can kindness be a company’s competitive advantage? Bonnie Hayden Cheng says yes — and she’s got a business metric to prove it: return on kindness.Cheng is a professor of management at City University of Hong Kong who researches how workplace ...  Afficher plus

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In this episode, we discuss Nabeel Qureshi's recent blog post "How to Understand Things". We go through the post's main points, and talk about our own experiences of learning and understanding things, from school to university to today. See Privacy Policy at https://art19.com/pri ...  Afficher plus

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Hacking the Human Mind With Applied Behavioral Marketing
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Want your marketing to be more memorable? Looking for psychology-backed tactics that will improve your results? To discover how to put applied behavioral science to work in marketing, I interview Richard Shotton.



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The Science of Persuasion | Vanessa Bohns
10% Happier with Dan Harris

New episodes come out every Monday, Wednesday, and Friday for free, with 1-week early access for Wondery+ subscribers.

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It can be difficult to grasp how much power of persuasion we actually have, or how to wield it wisely. 


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