440. Does Advertising Actually Work? (Part 1:...

The world’s great museums are full of art and artifacts that were plundered during an era when plunder was the norm. Now there’s a push to return these works to their rightful owners. Sounds simple, right? It's not. (Part 2 of an updated series originally published in 2023.) SOUR ...  Show more

When he joined the Del Fuegos, his big brother’s band, all Warren knew how to play was a record player. Things went great for a while — and then it all fell apart. So how did he wind up writing definitive books on Springsteen and Tom Petty? If you'd like to see the video version ...  Show more

It's no secret that the ad industry is huge. Advertisers spend hundreds of billions of dollars each year attempting to convince people they should buy a given product or service -- and these same forces also work around the clock to leverage the latest in neuroscience and tech ...

This episode we dive into the complicated world of advertising. Is advertising a good thing for society? What does advertising mean for us as individuals? Can you be authentic, and is authenticity what is lacking from advertising? What is the deal with those stupid Change commerc ...  Show more

Today, the high sales of popular consumer goods reflect the power of advertising and not the real needs of the society in which they are sold. To what extent do you agree or disagree?   to trick someone into believing  to depict Gillette a clean-shaven man to get more out of life ...  Show more

Does advertising nudge your memory? Change your mind? Or make you feel something? The answer isn't as simple as you think.This week, Elena, Angela, and Rob examine five leading theories of how advertising works. They debate memory nudging versus persuasion models, explore why emo ...  Show more