Google Analytics 4: What Marketers Need to Kn...

Are you struggling to reach local customers on TikTok? Wondering whether switching to a business account will help? To discover how TikTok's new verified business account unlocks powerful features for marketers, how the platform's new Local Feed helps neighborhood businesses get ...  Afficher plus

Are you spending most of your marketing budget chasing new customers while the ones you have are leaving? Do you suspect that better customer retention could be your biggest revenue lever, but you're not sure where to start? To discover a proven three-part framework to keep custo ...  Afficher plus

Explore what Instagram's changes to hashtags and keyword search mean for marketers with special guest Natasha Samuel, this week on the Social Media Marketing Talk Show. Register for the Google Analytics for Marketers Course See Privacy Policy at https://art19.com/privacy and Cali ...  Afficher plus

Mark Stouse, CEO of Proof Analytics, talks about analytics and marketing mix modeling. While popular, ‘data-driven marketing’ fails to account for a constantly changing reality. As such, campaigns based on historical and not future data, have limited success. Today, Mark discu ...

As modern marketers, we are swamped by numbers coming from all directions. How do we manage all this data, demystify it, and use it to our best advantage? Host Will Francis chats with

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