441. Does Advertising Actually Work? (Part 2:...

In blue cities across the country, unions and politicians want to ban self-driving cars. In this episode from the Search Engine podcast, PJ Vogt visits Boston to sort the facts from the propaganda. (Part two of a two-part series.) SOURCES: Carl Richardson, ADA coordinator for the ...  Show more

How a secret project at Google led to driverless cars on American roads. Freakonomics Radio shares a story from our friends at Search Engine. (Part one of a two-part series.) SOURCES: Alex Davies, author of Driven: The Race To Create the Autonomous Car. Chris Urmson, co-founder a ...  Show more

Do you create content and wait for the magic to happen? Think link building doesn't matter anymore? Over relying on vanity metrics? Tune into our latest episode of the Digital Marketing Podcast where we debunk six of the most common digital marketing myths. Talking on meta keywor ...  Show more

It's no secret that the ad industry is huge. Advertisers spend hundreds of billions of dollars each year attempting to convince people they should buy a given product or service -- and these same forces also work around the clock to leverage the latest in neuroscience and tech ...

#QOTD: What do you think of the 3-question episode vs. the 5-question? Let me know!

General statements like "you should move your budget to digital video" scare me. Typically when people think about online video they think about spending 5/10% on the overall production ...

Love it or hate it, there's no denying that reality TV -- also known as unscripted television -- is a titan of the entertainment industry. In fact, if you have cable and turn on your TV right now, you'll probably find a reality show of some sort playing on multiple channels. M ...