441. Does Advertising Actually Work? (Part 2:...

David Rubenstein, a product of the old bipartisan D.C., made his fortune in private equity. He’s been spending it on “patriotic philanthropy” and institutions like the Kennedy Center, where Trump fired him as chairman. Now he wonders if the center can hold. SOURCES:David Rubenste ...  عرض المزيد

Podcasting started as a niche-nerd pursuit. Now it’s a $9 billion industry. Is that a lot? The strange economics of this thing we do. SOURCES:Jim Bankoff, chairman and C.E.O. of Vox Media.Ben Davis, head of digital at WME.Will Page, former chief economist at Spotify and author of ...  عرض المزيد

It's no secret that the ad industry is huge. Advertisers spend hundreds of billions of dollars each year attempting to convince people they should buy a given product or service -- and these same forces also work around the clock to leverage the latest in neuroscience and tech ...

The UK has been a global leader in the Advertising Industry since the end of the last century. But like many businesses it's now facing disruption from technology. Pop up banners on the internet and social influencers are cheaper and more immediate. Evan Davis and guests discuss ...  عرض المزيد

This episode we dive into the complicated world of advertising. Is advertising a good thing for society? What does advertising mean for us as individuals? Can you be authentic, and is authenticity what is lacking from advertising? What is the deal with those stupid Change commerc ...  عرض المزيد

The digital advertising landscape is shifting. (0:21) Bill Mann discusses: - Google's and Meta Platform's collective share of the digital ad market shrinking - Amazon leading the charge in e-commerce ad players - TikTok's impact on the ad industry and whether it is "unbannable" ...  عرض المزيد