Performance Marketing in a Post-IDFA World — ...

On the podcast: why retention is the only real moat, how dropping paid conversion from 20% to 9% increased revenue, and why he sees the rise in competition as a net positive for Opal.Top Takeaways:🔄 Retention is the only real moat While revenue and acquisition grab headlines, th ...  Show more

On the podcast: how AI can turn your onboarding from a chore into magic, hyper-personalized experiences that drive both retention and revenue, and why your value-to-noise ratio matters more than how many features you ship.Top Takeaways:⏱️ AI can make the first 60 seconds of onboa ...  Show more

Adriel Frederick is VP of Product Management at Reddit X, where he helps incubate and scale new products. He is a former Product Lead at Facebook, as well as a former PM and Director of Product at Lyft. In today’s episode, we focus on what it takes to become a better product l ...

In this very special bonus podcast episode, my friend Salome Schillack, and I are talking about how Facebook (and Instagram) are making changes to their ability to target some iOS users. (If you’ve got an Apple product, that’s you!) The result? This presents a little hiccup for e ...  Show more

Today's guest is Michael Tambe, Head of Data Science for Amazon Advertising Field Sales. Mike has led data science efforts in sales and marketing and leading edge companies like Amazon Ads and LinkedIn. Through these experiences he's become an advocate of enterprises building ...

Google Play Pass might usher in a new era of mobile gaming, the WeWork saga is becoming a soap opera, Facebook’s foes and (erstwhile) friends are talking to the FTC, and has Google ushered in the era of quantum supremacy? Sponsors: Metalab.co Zapier.com/ride Links: Google P ...  Show more