Episode 196: The ROI of UX with Mark Baldino

Today we have another episode of Better Done Than Perfect. Listen in as we talk to Asia Orangio, founder and CEO of DemandMaven. You'll learn about the five growth levers you can pull, why you might be doing OKRs wrong, how to know which marketing programs to double down on, and ...  Show more

How can tokens help your design and development teams become more efficient? Our guest today is Jan Six, staff product designer at GitHub and co-creator of Tokens Studio. You’ll learn how design components and tokens correlate on a technical level, why adoption is the biggest cha ...  Show more

This week, we discuss the things we’ve done in our design careers that have had an outsized impact on our professional growth. In The Sidebar, we talk about the anatomy of icons and how that anatomy affects user interfaces.Golden Ratio Supporter:AroundAround is a better way to vi ...  Show more

This week, we answer two listener questions – bonus question in The Sidebar! In the first, we discuss text contrast, accessibility, and winning arguments. In the second, we work out what it means to measure success in interface design.Golden Ratio Patrons:We’re supported by Float ...  Show more

Today's guest is Michael Tambe, Head of Data Science for Amazon Advertising Field Sales. Mike has led data science efforts in sales and marketing and leading edge companies like Amazon Ads and LinkedIn. Through these experiences he's become an advocate of enterprises building ...

Stu McClaren shares how AI is changing the face of digital marketing (& what you can do to keep up) Whether you’re apprehensive about AI or you’re all about it, one thing is for sure – it’s taking the digital marketing world by storm. I won’t lie – there have been a lot of change ...  Show more