Encore: Hasbro vs Mattel | The House of Cards  | 3

Encore: Hasbro vs Mattel | The House of Cards...

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Encore: Hasbro vs Mattel | Resurrection Joe | 4

It’s the early 1980s and things are not looking good for Hasbro. The company hasn’t had a hit since Hungry Hungry Hippos; its founding CEO Merrill Hassenfeld has just died; now Star Wars dolls have just about gobbled up the entire action figure market. Hasbro needs to deliver ...

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Encore: Hasbro vs Mattel | The Shotgun Wedding | 5

A few months ago, Mattel’s revenues were just fifty million dollars behind Hasbro’s. But now that Hasbro’s swallowed Tonka—the classic maker of Nerf, Play-Doh, and Monopoly—Mattel is half a billion dollars behind, and CEO John Amerman isn’t happy about it.</ ...

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