Encore: Hasbro vs Mattel | Resurrection Joe |...
التالي
A few months ago, Mattel’s revenues were just fifty million dollars behind Hasbro’s. But now that Hasbro’s swallowed Tonka—the classic maker of Nerf, Play-Doh, and Monopoly—Mattel is half a billion dollars behind, and CEO John Amerman isn’t happy about it.</ ...
With the world plugging into the Internet, toys are under pressure. Kids are swapping plastic play for screen-based entertainment and both Mattel and Hasbro need to adapt. The question is: how? Mattel’s also finding out the hard way that Barbie’s reign as the queen of do ...
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A small Danish toy company survives World War Two thanks to its quality craftsmanship, but behind the scenes all is not well. Despite its good reputation, Lego teeters on the edge of bankruptcy, and a choice to change production methods threatens to tear the family-owned compa ...
Almost two decades before the launch of the iPhone, Apple Executive Marc Porat launches a project to develop the world’s first smartphone. But to fulfill his ambitions, he will have to launch his own company: General Magic. There, he will assemble a team of brilliant engineers ...
Back in 1978, George Lucas and CBS created a Star Wars holiday special so staggeringly bad, Lucas has publicly stated he wants it destroyed. The variety show featured Carrie Fisher singing, Wookiee porn, and many, many things that should never be associated with Star Wars. Bud ...