What Your Media Plan Should Look Like In 2021

In this episode, I break down why television marketing is overpriced in 2026 and why brands that are overcommitted to TV are losing market share. We talk about collectibles as a marketing strategy, why most businesses are underinvesting in social media, and the massive advantage ...  Show more

Today's episode is a keynote I did in Portugal. I break down why creativity is the most important part of marketing — and why all the attention now lives on just a handful of social platforms. We talk about how social media and algorithms have changed over the last five years, ho ...  Show more

Today’s episode is  another Marketing For the Now! Consumer attention is increasingly hard  to capture. In our first show of 2021, we will hear from top leaders as  they answer the question, “What does the modern media plan look like to  YOU in 2021?” I lea ...

James Carbary sits down with Ashley Faus(Head of Lifecycle Marketing Atlassian), Gwen Lafage(VP Marketing, Sinch), Spud Rule(VP of Demand, Leap), and Jane Serra(Creator & Host, Women in B2B Marketing) to talk about the future of content marketing and how to become a thought leade ...  Show more

Welcome to episode 60, the final episode of Season 2. Bozoma Saint John is the Chief Marketing Officer at Endeavor, a global leader in entertainment, sports and fashion with a portfolio of companies including WME, IMG, and UFC. Before joining Endeavor, Saint John served as Chief ...  Show more

Axios Re:Cap is revisiting some of this year’s biggest stories and what they say about where technology, business, politics and more are headed in 2022. Axios cofounder and CEO Jim VandeHei joins Axios Re:Cap senior producer Naomi Shavin to talk about what journalists got right a ...  Show more