Personalized Videos: The Future of Customer E...
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In recent decades, the race to attract and retain customers saw dizzying amounts of money spent on clienteling — the industry term for building a 1 on 1 relationship with customers. Today, for major players of scale with the resources to invest in it, successfully digitising p ...
There’s a whole new manner of interacting at work now, especially with the rise in remote and hybrid workflows. The digital transformation was already well under way and then, if the transition was a campfire, the pandemic poured lighter fluid on it. Fortunately, lots of compa ...
Empathy, in a time of stress or decision-making, goes a long way in making someone feel cared for and understood. What if the businesses providing our services, flights, meals, etc, were already thinking about our wants and needs, and laying out options that apply to us. This ...
Joel Windels, the CMO of NetMotion, says if you’re working on building the ultimate customer experience, you should shift your mindset and instead look at ...