So Money with Farnoosh Torabi

If you’ve ever thought about starting a business in midlife, you probably know the idea is often the easy part. Finding the money, the support and frankly the confidence to actually do it? That’s where things get complicated.Today we’re talking about what it really takes to launc ...  Show more

If you’ve ever thought about starting a business in midlife, you probably know the idea is often the easy part. Finding the money, the support and frankly the confidence to actually do it? That’s where things get complicated.Today we’re talking about what it really takes to launc ...  Show more

This week's Ask Farnoosh includes Farnoosh's best money moves in her 30's that led to more ease and financial flexibility in midlife. Plus: the cost of dinner and the iced coffee internet wars. Is it OK to bring an iced coffee to work? Check out the WSJ article about the hell tha ...  Show more

What if the reason your habits never seem to stick isn’t a lack of discipline—but the way you’ve been taught to build them?Today, I welcome back Monica Packer, founder of About Progress and author of the new book Sticky Habits: A Woman’s Guide to Reclaim Happiness, Ditch Perfecti ...  Show more

How much of what you want for your life is actually yours — and how much of it has been negotiated around one very powerful question: What will they say?What will your family say if you make more money? If you become too successful? If you leave the safe job, start the business, ...  Show more

Big changes are coming to So Money. Farnoosh shares more about the show’s 2027 evolution into a weekly, video-first podcast focused on money in midlife—and why the overwhelming response from listeners has reinforced her decision to go deeper on the financial questions that emerge ...  Show more