Build Your Tribe | Grow Your Business with So...

In today's episode, Brock Johnson breaks down eight mistakes that are quietly hurting your Instagram growth, even if you don't realize it's happening. He covers why deleting underperforming posts is a mistake, since bad posts can teach you just as much as your hits, and why chasi ...  Show more

In today's episode, Brock Johnson walks through 25 psychology tricks that make Reels go viral, organized by the exact job each one does in a video. He starts with hooks and openers — the curiosity gap, pattern interrupts, callout targeting, negativity bias, and open loops — and e ...  Show more

In today's episode, Brock Johnson breaks down a 7-step system for making money with a small Instagram account, and it starts with picking the right topic. The goal is finding where your proficiency meets profitability — where a skill you already have overlaps with something peopl ...  Show more

In today's episode, Brock Johnson is breaking down 10 recent leaks and updates about the Instagram algorithm, several coming directly from Adam Mosseri and Meta. He covers why Reels now generate more than 4X the interactions of single-image posts, how average Reel watch time has ...  Show more

In today's episode, Brock Johnson breaks down the recent changes to the Instagram Stories algorithm and what they mean for anyone trying to grow their views. He covers what still suppresses story performance — feed post reshares, long talking videos that get skipped, and link sti ...  Show more