Marketing O'Clock - Digital Marketing News

Marketing O'Clock - Digital Marketing News

Cypress NorthCypress North
Release Date

All Episodes

DSAs are DOA: Google Plans to Auto-Upgrade Campaigns to AI Max In September

Google Ads to Phase Out Dynamic Search Ads | Episode 429Visit us at - https://marketingoclock.com/This week on Marketing O’Clock: Google is moving Dynamic Search Ads into AI Max this September. Also, Google is coming after back button hijackers. Plus, AI Mode is testing a split-v ...  Show more

 . 57min 3sec
AI Mode uSERPs Google Search? Google Sends Traffic to AI Mode From AIO's on Desktop

Google Tests Sending Traffic to AI Mode From AIO's on Desktop | EP. 428This week on Marketing O’Clock: Google is testing the functionality of sending traffic to AI Mode from Desktop-based AIOs. Plus, a presently-being-addressed Google Search Console logging error has resulted in ...  Show more

 . 45min 41sec
Google Ads Sets the Bar High & ROAS Targets Low. New Customer Acquisition Calculator Spotted in Campaign Settings.

This week on Marketing O’Clock: Google is rolling out its first core update of this year, which aims to help surface relevant content for searchers. Plus, there is a new Customer Acquisition Calculator in Google Ads Campaign Settings. Visit us at - https://marketingoclock.com/👍 ...  Show more

 . 47min 20sec
Show Me the Money! Google Ads Gives Advertisers Better Spend Transparency with New PMAX Budget Report

This week on Marketing O’Clock: Google’s New PMax Budget Report is increasing spending transparency for advertisers & PMax’s new Asset Group Theming feature helps high-performing asset groups transform for seasonal events or sales. Plus, the new Apple Business platform helps busi ...  Show more

 . 1h 0min
Just SAI No. Google Will Allow Publishers to AbstAIn from AI Features in Search

This week on Marketing O’Clock: Google’s recent statement noted that it’s allowing sites to opt out of AI features in Search. Plus, OpenAI is continuing to test ads in ChatGPT and Ads Manager, & more.Visit us at - https://marketingoclock.com/For the Dad's shirt - https://bwtb.com ...  Show more

 . 47min 5sec