Marketing O'Clock - Digital Marketing News

Marketing O'Clock - Digital Marketing News

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How AI is Impacting the Search Landscape: A Conversation w/ Phillip Thune CEO of Adthena

How is AI reshaping the way marketers approach search?In this exclusive episode, we sit down with Phillip Thune, CEO of Adthena, to break down how AI and LLMs are fundamentally impacting the search landscape — from brand visibility and competitive insights to the future of paid a ...  Afficher plus

Shopify Opens a Shared Aisle: Your Store, Everyone’s Inventory

Shopify Launches New Cross-Merchant Product Network & Interview w/ Mike Ryan | EP. 412This week on Marketing O’Clock: Microsoft tested grouping Bing ads under one “Sponsored results” label — but confirmed the experiment is over. Shopify launched its new Product Network, integrati ...  Afficher plus

Shake, Don’t Stir: Google blends AI Mode with AI Overviews

This week on Marketing O’Clock: Google’s latest test blends AI Overviews with AI Mode. Also, PMax reporting now reveals how Search Partner traffic performs.Nils Rooijmans - LinksFree Google Ads Scripts Library - The Ultimate List – Nils RooijmansMy Daily Newsletter with tips & tr ...  Afficher plus

AI Hits the Aisles: Perplexity & ChatGPT Roll Out Smarter Shopping

This week on Marketing O’Clock: Google Ads is appearing inside AI Mode as testing expands, food bloggers report major Thanksgiving traffic declines due to AI-generated recipe content, and both Perplexity and ChatGPT debut new AI shopping features.Try Cookiebot - http://marketingo ...  Afficher plus

Filtered to Perfection: Google Gets On-Brand

This week on Marketing O’Clock: Google rolls out AI-assisted brand query filters in Search Console, launches Nano Banana Pro for Gemini 3 image generation in Google Ads, and confirms that “Brand Inclusions” in Shopping was a UI bug.

Also, Gemini 3 now powers AI Mode, an ...

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