The Marketing Millennials

The Marketing Millennials

Daniel MurrayDaniel Murray
Release Date

Latest Episode

How Legacy Brands Win on Social Media with Ryan Roth, Director of Brand Growth at Peter Thomas Roth | Ep. 424

What happens when a skincare brand founded before social media becomes one of TikTok’s biggest beauty success stories? Ryan Roth grew up around Peter Thomas Roth Clinical Skin Care, but when he joined the family business, he saw a new opportunity. Instead of relying on traditiona ...  Show more

 . 33min 48sec

All Episodes

How Legacy Brands Win on Social Media with Ryan Roth, Director of Brand Growth at Peter Thomas Roth | Ep. 424

What happens when a skincare brand founded before social media becomes one of TikTok’s biggest beauty success stories? Ryan Roth grew up around Peter Thomas Roth Clinical Skin Care, but when he joined the family business, he saw a new opportunity. Instead of relying on traditiona ...  Show more

 . 33min 48sec
How the Biggest Sporting Event in Earth is Marketed with Bettina Garibaldi, Chief Marketing and Communications Officer at FIFA World Cup 2026 | Ep. 423

How do you market the biggest sporting event on Earth? For Bettina Garibaldi, Chief Marketing & Communications Officer for the FIFA World Cup 2026 New York/New Jersey Host Committee, the answer goes far beyond advertising. It’s about uniting communities, coordinating thousands of ...  Show more

 . 45min 24sec
SPECIAL SERIES: The Practitioner's Playbook: Building Your Brand with Carmen Vicente, Content and Social Lead at Slate

What does it actually look like to build a personal brand when you're just someone who works in Marketing and wants to show up online? In this special episode, Daniel sits down with Carmen Vicente, Content and Social Lead at Slate, to discuss what it takes to build visibility in ...  Show more

 . 41min 14sec
The VIP Segments You're Sleeping On | Bathroom Break #111

You already have VIPs in your database. You're just not treating them that way. Jay and Daniel break down the segments most Marketers completely overlook, and why the people already showing high-intent signals are often more valuable than the customers you already closed. Jay lay ...  Show more

 . 11min 12sec
The Social Media Marketing Masterclass with Zaria Parvez, Head of Social at DoorDash, ex-Duolingo | Ep. 422

What happens when a green owl, a handful of improv rules, and zero fear collide? You get Duolingo, the internet’s most unhinged, hilarious, and effective brand. Zaria Parvez is the creative force behind that chaos. As Duolingo’s first-ever social media hire, she helped grow the b ...  Show more

 . 38min 28sec