The Marketing Millennials

The Marketing Millennials

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What Actually Makes a Good Email with Naomi West, Senior Product Marketing Manager at Customer.io

Email isn’t dead. But most Marketers are measuring it the wrong way. Daniel sits down with Naomi West, Senior Product Marketing Manager at Customer.io, to break down what actually makes a “good” email and why beautiful design, open rates, and fancy templates aren’t the metrics yo ...  Show more

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What Actually Makes a Good Email with Naomi West, Senior Product Marketing Manager at Customer.io

Email isn’t dead. But most Marketers are measuring it the wrong way. Daniel sits down with Naomi West, Senior Product Marketing Manager at Customer.io, to break down what actually makes a “good” email and why beautiful design, open rates, and fancy templates aren’t the metrics yo ...  Show more

MIT's Social Media Playbook, with Jenny Fowler, Director of Social Media Strategy @ MIT | Ep. 438

Every school is on social media. Almost none of them have built anything like what MIT has. Daniel sits down with Jenny Fowler, Director of Social Media Strategy at MIT and author of a book on organic social media, to break down the playbook behind growing the university's follow ...  Show more

What's Working on Facebook Right Now | Bathroom Break #119

We moved on to Instagram, TikTok, and LinkedIn. Meanwhile, the original mother of all social media platforms is low-key turning into one of the best, cheapest channels to reach your audience.Yep, we're talking about FACEBOOK.Jay and Daniel break down why Facebook is worth another ...  Show more

How Marketers Should Really Work With AI Agents, with Eric Zenz, SVP of Product Management at Salesforce | Ep. 437

Eric Zenz, VP of Product Management at Salesforce, leads Agentforce Marketing, and he's here to explain what an AI agent should really be doing for Marketers.Plus, why 75% of Marketers have adopted AI but their output hasn't moved an inch, and the 1 thing that separates a useless ...  Show more

How To Revitalize Your Brand, with Allison Cullman, SVP of Marketing at Hint Water | Ep. 436

How do you make plain water feel like a $300 fragrance?Allison Cullman, SVP of Marketing at Hint Water, joins Daniel to break down a campaign that turned hydration into pure desire (and why it worked). She explains why wellness got exhausting for consumers, so Hint stopped sellin ...  Show more