In How to Become Famous: Lost Einsteins, Forgotten Superstars, and How the Beatles Came to Be, Cass Sunstein reveals why some individuals become celebrities—and others don’t.Sunstein has long been at the forefront of behavioral economics. He is the Robert Walmsley University Prof ...Show more
The Ritual Effect with Michael Norton
In The Ritual Effect: From Habit to Ritual, Harness the Surprising Power of Everyday Actions, Michael Norton explores how the little things we do can create big impact.Norton is the Harold M. Brierley Professor of Business Administration at Harvard Business School, where he also ...Show more
Survive, Reset, Thrive with Rebecca Homkes
In Survive, Reset, Thrive: Leading Breakthrough Growth Strategy in Volatile Times, Rebecca Homkes guides leaders on how to turn uncertainty into opportunity.Homkes teaches business strategy at the London Business School, is on the faculty of Duke Corporate Education, and consults ...Show more
Perspectives on the Future with Esther Dyson, Rita McGrath, and Gary Shteyngart
At the BCG Henderson Institute, we aim to bring forward-looking leaders the ideas and inspirations that will shape their next game. To honor this mission—and celebrate the 100th episode of our Thinkers & Ideas podcast—we welcomed three leading futurists to discuss the evolution o ...Show more
Look Again with Cass Sunstein
In Look Again: The Power of Noticing What Was Always There, Cass Sunstein, together with his co-author Tali Sharot, discusses the importance of reevaluating the familiar to discover new insights.Sunstein has long been at the forefront of behavioral economics. He is the Robert Wal ...Show more