Lessons on Token-Based Competition from My All-AI Company
BCG's Matt Kropp explains why productive AI use, not just access, is becoming the biggest lever for growth. Companies using AI purposefully are growing three times faster than those that aren't. So why are many still stuck? The winners aren't substituting people with AI — they're ...عرض المزيد
Physical AI Redefines How You Manufacture—and Where
BCG’s Daniel Kuepper and Laura Juliano explain why AI is rewriting the economics of where and how the world manufactures.Daniel Kuepper, who co-leads BCG's Manufacturing and Physical AI team, and Laura Juliano, BCG's North America Operations Practice Lead, unpack why the factory ...عرض المزيد
Will AI Agents Replace Your CRM?
Bryan Gauch, Leader of BCG’s Commercial Tech Topic, explains why CRM isn’t disappearing even as agentic AI reshapes how customers are served. He argues that CRM will keep serving as the data backbone while agents take over the interface. He also lays out the cost and resourcing q ...عرض المزيد
AI Costs a Fortune. Mismanaging AI Will Cost You More.
Vlad Lukic, BCG’s global leader for tech and digital advantage, and Paul Goydan, global leader of BCG’s cost offer, explain why so many companies spend more on AI than they get back. What is the fix? They argue it isn’t simply cutting AI spend, but assigning clear ownership, cate ...عرض المزيد
Is Your AI Rollout Built to Fail?
Kristy Ellmer and Julia Dhar, co-authors of How Change Really Works and founders of BCG’s Behavioral Science Lab, explain why so many transformations fail and what the science says separates success from failure. They break down the “messy middle,” why people resist being changed ...عرض المزيد