Ahead of the Game

Ahead of the Game

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Inside Media Planning in Mena

How do you build a media plan for a region where social usage is among the highest in the world? In this episode of the DMI podcast, host ⁠Will Francis⁠ speaks with ⁠Ibrahim Jabri⁠, Client Solutions at Meta and host of the Below the Fold podcast, about what makes media planning a ...  Show more

GDPR and AI Regulation for Marketers

Finding it difficult to navigate the changing landscape of data protection? In this episode of the DMI podcast, host Will Francis speaks with Steven Roberts, Group Head of Marketing at Griffith College, Chartered Director, certified Data Protection Officer, and long-time marketin ...  Show more

Inside the World of Hotel Marketing

Ever wondered what it’s like to be a luxury hotel marketer? In this episode of the DMI Podcast, host ⁠⁠Will Francis⁠⁠ speaks with Mary Beth O’Connor, an experienced hospitality marketing professional whose career has taken her from international sales to Director of Sales & Marke ...  Show more

An Insider’s Look at Product Marketing

How often do innovators ask themselves if someone really needs their products? In this episode of the DMI podcast, host Will Francis speaks with Laurier Mandin, founder of Graphos Product and author of I Need That. With over 30 years helping innovators bring ideas to life, Laurie ...  Show more

Smarter Marketing with Better Insights

What’s the key to turning research into lasting brand growth? In this episode of the DMI podcast, host ⁠Will Francis⁠ speaks with ⁠Heather O’Shea⁠, Chief Research Officer at Alter Agents. With a career spanning Snapchat, Twitter, and Kantar, Heather shares her expertise on consum ...  Show more