Marketing Made Simple

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#158: The Right Way to Woo Your Customers (And Keep Them Coming Back For More)

Most people wouldn't accept a marriage proposal on the first date. They want to get to know the person before making a commitment. In the same way, customers don't like it when a business quickly tries to sell something right after meeting them. And when customers recoil from a h ... Afficher plus

. 28min 54sec

#157: How to Turn Sales Team Feedback into Marketing Gold

Building your own marketing business can be hard and lonely — but it doesn’t have to be. When you become a StoryBrand Certified Guide, you’ll join a like-minded community of marketers from all over the world. Apply before Friday, May 24th for our upcoming training in July at Stor ... Afficher plus

. 28min 31sec

#156: How to Convert Customers Stuck On the Fence

Everyone procrastinates. It’s a thing. These days, people have more and more tasks to accomplish, while the days seem to get shorter and shorter—so putting things off is a natural end result. But delayed action often leads to inaction. And when your customers keep delaying the de ... Afficher plus

. 28min 5sec

#155: Trying to Go Viral? Consistent Marketing is a Smarter Long-Term Strategy (And Here's Why)

Can one viral moment make your business an overnight sensation? Many business owners are on a chase. They're looking for that single big marketing hit that'll make their brand instantly famous. They throw everything into one campaign, hoping it'll go viral and bring in loads of c ... Afficher plus

. 29min 59sec

#154: Why Your Brand Story Should Be Less About You And More About Your Customer

CLARIFY YOUR ALL OF YOUR MARKETING AND MESSAGING IN ONLY TWO DAYS! REGISTER FOR THE UPCOMING STORYBRAND MARKETING WORKSHOP HAPPENING MAY 7 & 8, 2024: StoryBrand.com/Workshop -- In marketing, there’s always a story to tell. But many business owners forget that it's not their ... Afficher plus

. 37min 18sec