Promote Yourself to CEO | Small Business Stra...

Racheal Cook MBA: Small Business Owner, Entrepreneur, Business Growth Strategist

Release Date

All Episodes

Why Your Right Hand Person Belongs in the Planning Room with Elise Arsenault and Priscilla Leonard

Send us Fan MailYou come home from a planning day lit up. Six hours of clarity, a wall of Post-its, a quarter that finally makes sense. Then you sit down with your team, and somewhere between your head and their inbox the whole thing flattens into a to-do list nobody has the cont ... Show more

. 25min 37sec

Why Hiring a Team Won't Fix Your Capacity Problem

Send us Fan MailAdrienne Loker was certain her group therapy practice needed more marketing. Her numbers said otherwise. Here is what actually turned her business around.Most therapists believe the path to growth is hiring a team and handing off clients. Adrienne did exactly that ... Show more

. 35min 37sec

How I Took a Full Month Off in Italy (While My Business Runs Without Me)

Send us Fan MailRight now, as you hear this, I am probably lounging by a pool in a villa in Tuscany, watching my kids and their cousins splash around while I have my full Under the Tuscan Sun moment. There is a family wedding tomorrow, a welcome dinner tonight, and still another ... Show more

. 41min 54sec

Pre-Sell Your Fall to Beat the Summer Cash Dip

Send us Fan MailThere is a specific kind of quiet that gets under your skin in July, and it has nothing to do with a slow, lazy afternoon. It is the quiet of your bank account. Clients are off on vacation, nobody is starting anything new, and you can feel the revenue dip coming t ... Show more

. 30min 31sec

How to Take Summer Hours Without Losing Clients

Send us Fan MailI grew up in the river realm of Virginia, where everyone either had a boat or knew someone who did, and summer meant Friday afternoons out on the water before the weekend even started. The reason my family got to do that was simple. My dad ran summer hours in his ... Show more

. 26min 2sec