So you want to be a copywriter with Bernadette Schwerdt

So you want to be a copywriter with Bernadett...

Copy School & Australian Writers' CentreCopy School & Australian Writers' Centre
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COPYWRITER 098: How to create a one-woman content empire with wellness expert, Nat Kringoudis

Nat Kringoudis is a one-woman media magnate, and her topic is women’s health and wellness.

She’s got a podcast, a masterclass, a clinic, an online shop, a series of bestselling books, a popular blog, a slew of brand deals, and she helps thousands of women fe ...

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 . 1h 1min
COPYWRITER 097: How to use content to build a cult shoe brand with eCommerce legend Vince Lebon

If you haven’t already tried the sneakers from Rollie Nation, you should. They are light as a cloud and as colourful as a piece of art. The founder is Vince Lebon, one of the most innovative entrepreneurs working in Australia right now. With over 20 years of experience and award- ...  Show more

 . 1h 2min
COPYWRITER 096: How to turn online hate into a magnificent memoir with Australia’s leading columnist, Kate Halfpenny.

Via her popular weekly column for The Age and Sydney Morning Herald, Kate Halfpenny is known for speaking her mind, having an opinion and sharing it with the public. And now she’s written a book about her life, marriage, mental health – and the toll her husband’s drinking took on ...  Show more

 . 49min 44sec
COPYWRITER 095: How to become an influencer with Australia's leading Talent Agency Founder, Kat Moses

Would you like to become an influencer? Would you like a step-by-step playbook for how to get that career up and running? If you’ve ever wanted to monetise your passions and turn your knowledge into profit, this is the episode for you. Kat Moses is the founder of MGMT, one of Aus ...  Show more

 . 1h 6min
COPYWRITER 094: How to turn your passion into a profitable podcast with Glen James

It seems like everyone has got a podcast right now, but few know how to turn their podcast into a content empire like Glen James. Glen started out life as a financial planner, and when he realised what impact he was making on people’s lives, he decided to scale up his business an ...  Show more

 . 1h 3min