Niche Pursuits Podcast: Find Your Next "Niche...

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How Vi Wickam Uses 2 Search Channels for Smarter Business Growth

Vi Wickam joins the Niche Pursuits podcast to compare Google Ads and SEO, showing where each channel fits and how business owners can decide when to invest in one or both. He shares lessons for e-commerce and local service businesses, including why Google Ads may take 2 to 3 mont ... Show more

. 44min 23sec

How Denise Cruz Built a Nearly $2 Million Travel Business in Just 3 Years

Denise Cruz shares how she pivoted after Google's Helpful Content Update wiped out her travel blog traffic and income, forcing her to rethink her entire business. In this interview, she breaks down how she went from earning about $6,000 a month from blogging to building a travel ... Show more

. 48min 31sec

How Corey Ganim Reclaimed 5–10 Hours a Week Using AI Systems

In this episode of the Niche Pursuits podcast, Jared sits down with Corey Ganim to break down AI automation that drives results, starting with a simple ROI filter: effectiveness, efficiency, and customer experience. Corey shares his AOA sequence (Audit, Optimize, Automate) so you ... Show more

. 46min 57sec

How Amy Aitman Built a 3-Channel Visibility Strategy Post-HCU Reset

In this episode of the Niche Pursuits podcast, Jared interviews Amy Aitman about what happened after Google's Helpful Content Update crushed their traffic and forced them to pause publishing and cut hundreds of contractors. Amy explains why Reddit now dominates so many search res ... Show more

. 50min 28sec

How Jamie I.F. Bounced Back After Losing a $1M+ Deal to HCU

In this episode of the Niche Pursuits podcast, Jared sits down with Jamie I.F. for a brutally honest look at the Helpful Content Update and how a ~40% traffic and revenue drop torpedoed a $1.55M site deal mid-sale. He shares what it felt like watching peak months near $100K turn ... Show more

. 54min 16sec