The Pitch Room

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All Episodes

Ep. #7, Hired: Year One Roadmap For Marketers

In this episode of The Pitch Room, Malia is joined by Priyanka Sharma to discuss content marketing and building marketing functions from the ground up in the early days of a startup. Priyanka is currently the Head of Product Marketing at LightStep and cofounded WakaTimeListen in ... Show more

. 23min 44sec

Ep. #6, Aligning Sales and Marketing Departments

In this episode, Malia is joined by Marcy Campbell, SVP WW Sales & Business Development at Qubole. Marcy and Malia discuss how marketing and sales teams can move beyond their differences to improve business performance. Discussion topics include the primary goals of each departme ... Show more

. 27min 18sec

Ep. #5, Marketing Tips for Early Stage Startups

In this episode Malia hosts Gradle CMO Miko Matsumura to talk about mistakes to avoid in marketing as an early stage startup, how to build a marketing strategy into your next fundraising deck, and different tooling options for your marketing automation stack

. 33min 45sec

Ep. #4, Creating a Multi-Channel Marketing Strategy

In this episode of The Pitch Room, I had the opportunity to sit down with LaunchDarkly’s Andrea Echstenkamper to discuss multichannel marketing and platforms for thought leadership.In today’s digital world, many different marketing channels make it tough for early stage startups ... Show more

. 15min 33sec

Ep. #3, Tactics for Customer-Focused Marketing

In this episode of the Pitch Room, I had a great time chatting with Runscope’s Ashley Waxman about customer marketing. We discuss customer engagement strategies, tips for marketing to developers and steps to launch your own customer marketing program.

. 22min 29sec