Un-Billable Hour: Business Management Strateg...

In this episode of the Un-Billable Hour’s Seat at the Table: Establishing a brand is one thing, sharing that brand with potential clients who need what you’ve established as a brand – your solutions – is next It’s easy to waste money on marketing when your efforts are unfocused. ...  Show more

Lawyers, even busy lawyers, deserve to feel joy and satisfaction. Burnout, time management crises, and stress are signs that your business is running you instead of you running you. The secret may lie in better energy management and better focus on what makes us happier and more ...  Show more

In this episode’s Seat at the Table, let’s dig into the bedrock of your business: Your identity. That’s what branding is, it’s defining yourself. Who are you? If you’re starting a new firm, or trying to grow your existing firm, start with your brand. Do you know what it is? And i ...  Show more

A part of the legal marketing landscape we don’t talk about enough is referral marketing. Sure, we focus on digital marketing, search engines, and paid advertising. But maybe one of the best – and cheapest – forms of marketing could be referral marketing, working with other layer ...  Show more

In this episode’s discussions around the Community Table, explaining to clients what to expect, marketing, and getting your tech up to speed. With new clients, take the time to set expectations and explain the process. Assumptions and miscommunication can lead to lower satisfacti ...  Show more