Running a tech company means managing engineers, creatives, and marketers at once. Benjamin Claeys is the founder and CEO of QR TIGER, a dynamic QR code platform that connects physical and digital experiences. He is a trained architect who worked on skyscrapers before moving into ...Show more
All Episodes
One Campaign, Five Surfaces
Running a tech company means managing engineers, creatives, and marketers at once. Benjamin Claeys is the founder and CEO of QR TIGER, a dynamic QR code platform that connects physical and digital experiences. He is a trained architect who worked on skyscrapers before moving into ...Show more
Why We Stop And Scan
Marketers must choose between NFC and QR codes.Benjamin Claeys is founder and CEO of QR TIGER, a dynamic QR code platform that connects physical and digital experiences. He explains why QR codes became the larger market: you print them, while NFC needs a sticker with an embedded ...Show more
Every Surface Is A Marketing Channel Now
Physical products and packaging are unmeasured marketing channels. Benjamin Claeys is founder and CEO of QR TIGER, a QR code platform, and he explains how the 2027 GS1 Sunrise shifts barcodes to QR codes that connect shoppers to product pages. He covers dynamic QR codes that trac ...Show more
How to Become the CMO of Klaviyo
Marketing to AI agents without losing control of your brand or customers. Jamie Domenici is Chief Marketing Officer at Klaviyo, the B2C CRM that helps more than 200,000 consumer brands turn customer insights into personalized experiences. She has led Klaviyo's marketing since Aug ...Show more