Limited Supply

Most brands obsess over ads, creative, and traffic…and completely ignore the page where the sale actually happens. In this solo episode, Nik breaks down exactly how to build product detail pages that convert, without gimmicks, fake urgency, or dark patterns. He walks through what ...  عرض المزيد

Black Friday isn’t a sale, it’s an attention war.And the brands winning it aren’t obsessing over bigger discounts.Nik breaks down how the smartest operators approached Q4 this year - and why the brands that crushed weren’t the loudest, just the most disciplined. The playbook has ...  عرض المزيد

BFCM isn’t a weekend anymore, it’s an algorithm. And the brands winning big aren’t the ones shouting the loudest. They’re the ones sequencing offers, stacking attention, and exploiting the channels nobody else is even looking at.Growth consultant and fractional CMO Simon Wool joi ...  عرض المزيد

Running behind on your Black Friday–Cyber Monday prep? Nik breaks down his entire last-minute BFCM checklist (the same one he uses with top ecom brands) so you can tighten up your site, email, paid media, social, and ops before the biggest shopping week of the year.From testing e ...  عرض المزيد

What if the real key for CPG brands right now isn’t ads or influencers…but mastering TikTok Shop before everyone else catches up? Nik sits down with Zain Ali of Zainith Agency to break down how he’s helping 20+ consumer brands scale through social shopping, and why TikTok Shop ha ...  عرض المزيد