The Reluctant Marketer

The Reluctant Marketer

Matthias BohlenMatthias Bohlen
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All Episodes

Get out of Marketing Debt (daily snippet)

Matthias realizes that his upcoming book needs a new title. This episode shows why and how. 

 . 1min 51sec
Marketing Book Promotion Tactic (daily snippet)

Matthias chooses to build an "attention engine" for his new book before he goes on to write more chapters for it. 

 . 57sec
Integrating Software with a Community of Introverted Marketers

2Quiet2Market.com is not only software anymore, it now has an online community. Reluctant marketers can work on their understanding of marketing there, then use the software when they already know the "rules of the game". 

 . 1min 59sec
Challenges in Software Development (daily snippet)

Again, it takes Matthias much longer than he thought to finish a feature. He blames external factors, of course! 

 . 49sec
Perfecting the Single Login Feature (daily snippet)

Matthias is working on the Single Login Feature so that the users of 2Quiet2Market can access the software and the online community with one single email/password. 

 . 48sec