The SaaSpocalypse and the Avenir Future of SaaS Report
In this extended episode, the Metrics Brothers tackle the "elephant in the room" - the SaaSpocalypse. With nearly $1 trillion in market value wiped out recently, Ray and Dave go beyond the stock market headlines to analyze the structural shifts hitting the industry.The duo breaks ...Show more
The Impact of AI on Labor Productivity and Growth
In this episode of the Metrics Brothers podcast, Ray Rike and Dave Kellogg tackle one of the most critical yet misunderstood metrics in the U.S. economy: Labor Productivity. Amidst the rapid rise of Artificial Intelligence, the "Metrics Brothers" break down how productivity is of ...Show more
Brand Measurement Metrics and Techniques
Brand is one of the most powerful assets a company can build and one of the hardest to measure. In this episode of The Metrics Brothers, Dave “CAC” Kellogg, and Ray "Growth" Rike take on one of marketing’s most persistent challenges: how to measure brand in a world obsessed with ...Show more
The State of Generative AI in the Enterprise 2025
The State of Generative AI in the Enterprise 2025In this episode of The Metrics Brothers, Ray Rike and Dave Kellogg break down the 2025 State of Generative AI in the Enterprise report from Menlo Ventures and explain what the data really says about where enterprise AI adoption is ...Show more
Dissecting the MIT NANDA Report
The claim that “95% of AI projects fail” has become one of the most repeated talking points in enterprise AI. But where did it come from, and does it actually hold up?In this episode, Dave "CAC" Kellogg and Ray "Growth" Rike take a detailed, data-driven look at the MIT NANDA repo ...Show more