The Smartest Amazon Seller

The Smartest Amazon Seller

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All Episodes

Episode 330 - Amazon 1P vs 3P: Which Model Wins in 2026

Scott is with Matt Snyder, founder of Brands Excel, to discuss one of the most misunderstood transitions on Amazon: moving between Vendor Central (1P) and Seller Central (3P). After years of third-party sellers gaining share, Amazon’s first-party retail business appears to be gro ...  Show more

Episode 329 - Inside the Digital Shelf Institute: The Future of Online Shopping

Lauren Livak Gilbert, lead of the Digital Shelf Institute, joins the podcast to explore how agentic commerce and AI tools like Amazon’s Rufus are transforming product discovery. As the industry shifts from traditional SEO keyword stuffing to natural language and Answer Engine Opt ...  Show more

Episode 328 - This AI Shift Feels Different… And It’s Moving FAST

Scott is with Brett Bohannon to talk about the fast-moving shift from basic AI chat tools to agent-driven Amazon workflows. They discuss Claude, OpenClaw, MCP servers, APIs, and how sellers can connect private catalog data, public marketplace data, and advertising insights into o ...  Show more

Episode 327 - The Reality of Running a Business on Amazon Right Now

Cajua and Josh have been selling on Amazon since 2017. They started with private label and also tried each of the popular models, including Retail Arbitrage, Online Arbitrage, and Wholesale Distribution. Now they focus on being a brand-direct growth partner (aka an Accelerator) f ...  Show more

Episode 326 - Inside Amazon Arbitration: What Every Seller Needs to Know

In this episode, we have Mario Simonyan of ESQ Go, an attorney who brings a rare operator-first perspective to the table. Having built and sold his own brands, Mario understands the high stakes of the Amazon ecosystem in a way most lawyers don't. He frames arbitration as the "car ...  Show more