Business of Therapy®

Business of Therapy®

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From 6-Figures in Senior Leadership to 6-Figures in Her Own Practice with Dr. Erica Aten

What happens when you've worked your way into a six-figure leadership role, landed your dream job, and STILL feel like something needs to change?That's exactly what we're chatting about in today's episode with licensed clinical psychologist Dr. Erica Aten!In today’s episode, we’r ...  Show more

How to Find a Good Niche as a Therapist on Instagram

Struggling to figure out your niche as a therapist on Instagram? You're definitely not alone, friend!When I first started marketing my private practice, I had NO idea who I wanted to speak to. I initially chose perfectionism, but quickly realized it wasn't the right fit.Once I sh ...  Show more

How She Filled Her Caseload with Less than 300 Instagram Followers, with Therapist Katy Hagenbach

I'm honored to welcome EMDR-trained therapist Katy Hagenbach to the podcast today!When Katy started her private practice, she assumed she'd need 10k Instagram followers to attract private-pay clients.But guess what? She FILLED her caseload with fewer than 50 followers!Today, 90% ...  Show more

How to Network for Private Pay Clients (And the Pros + Cons)

Networking can be an INCREDIBLE way to bring private-pay clients into your practice.But if you're relying on referrals as your entire marketing strategy? It’s time to change that!Referrals often convert really well because they come from someone your potential client already trus ...  Show more