Brand in the Making by ThinkTank Thought Lead...

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All Episodes

Tricia Mulder on Collaboration and Strengthening Michigan’s Nonprofits

Founder Tricia Mulder of River City Grant Writing joins Brand in the Making to share how she helps nonprofits turn passion into sustainable impact.She explains why structure, collaboration, and humility matter as much as heart — and how staying true to mission can make Michigan a ... Show more

. 32min 31sec

Building Experiences and Writing Stories with Carla Flanders and Lauren Koetje

Carla Flanders, founder of CMF Marketing and Events, shares her journey of entrepreneurship in West Michigan, from creating large-scale community events to launching her own children’s book. Carla talks about balancing visionary thinking with execution, the importance of trying n ... Show more

. 36min 35sec

Building Community-Driven AgTech with Greg Austic, Dan TerAvest, and Zach Ramirez

Greg Austic and Dan TerAvest, co-founders of Our-Sci, share how they’re transforming agricultural research and technology by empowering communities instead of imposing top-down solutions. From handheld tools that measure food nutrition to software platforms that let farmers contr ... Show more

. 32min 20sec

Leadership Lessons from the Asphalt Business with Anthony Bison and Lauren Koetje

Anthony Bison, leadership and influence coach and owner of Anony's Asphalt, shares his journey of starting a business from less than $1,000, surviving early challenges, and growing into a leader who inspires others. From managing teams in the heat of asphalt work to building a la ... Show more

. 37min 47sec

Making Auto Repairs Smarter with Owen VanEck and Jonathan Tasman

Owen VanEck, CEO of ADAS Find, shares how his family’s long history in auto repair led him to create a platform that simplifies calibrations for modern vehicles. From estimator to ADAS technician to software founder, Owen reveals how he turned real industry frustrations into a fa ... Show more

. 12min 33sec