Business Wars

It’s 2017 and Bill Shufelt is about to quit stock trading to start a company with a product it seems like nobody wants: non-alcoholic beer. And that’s not even his biggest hurdle. Because his plan depends on making alcohol-free beer taste great – a feat he’s not sure is even poss ...  Show more

It’s the late 2000s and the music industry dances to the beat of Apple iTunes. But two Swedish tech entrepreneurs are out to challenge Apple's dominance with their music-streaming startup Spotify. But to do that, they must facedown Internet pirates, record labels and Apple CEO St ...  Show more

It’s 2015 and Taylor Swift’s just thrown Apple Music into crisis. But as the Silicon Valley giant tries to get its music-streaming service back on track, its Swedish rival Spotify is about to launch a legal attack that will strike at the very heart of Apple’s business model.See P ...  Show more

It’s 1995 and college football player Kevin Plank is frustrated with the way the cotton t-shirt he wears under his pads gets drenched with sweat. He begins designing a t-shirt made from a different kind of material - one that will wick away sweat and keep him cool and dry on the ...  Show more

It’s 2014 and Under Armour is getting increasingly aggressive as it takes on Nike, buying fitness apps and signing record-breaking endorsement deals. But they face a major setback when one of their biggest retail partners goes bankrupt. To recoup the lost revenue, Under Armour ma ...  Show more