Meet Sarwa Capital: the 20-year-old startup quietly building the infrastructure of consumer finance

Meet Sarwa Capital: the 20-year-old startup q...

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<p>Hazem Moussa will forgive you if you&rsquo;ve never heard of Sarwa Capital, because unless you&rsquo;re a finance geek (like us), Sarwa is hardly a company whose name you&rsquo;ll hear every day &mdash; even though there&rsquo;s a reasonable chance Sarwa has been involved in your financial life one way or another.&nbsp;</p> <p>They own Contact Cars (the website and the car finance business). They sell insurance, mortgages and leasing solutions&mdash; as well as white label finance for car dealers.&nbsp;</p> <p>Oh, and they invented the notion of securitized bond offerings in Egypt.&nbsp;</p> <p>The son of a prominent diplomat, Hazem is a former investment banker and one of three co-founders. He talked with us about raising money for the business before venture capital was a thing in Egypt. About life after going public on the EGX in a controversial IPO in 2018. And about how he resists micromanaging while still keeping his finger on the pulse of his business.</p> <p>** Subscribe to Enterprise, our 6am briefing on business, finance and economics in Egypt (also free) at <a href="http://www.enterprise.press">www.enterprise.news</a>.&nbsp;</p> <p>Making It is grateful for the generous support of:</p> <p><a href="https://www.cibeg.com/English/Pages/default.aspx">CIB</a>, Egypt&rsquo;s number-one private-sector bank and the partner of choice for CEOs and leaders of businesses at all stages of their growth stories</p> <p><a href="https://www.usaid.gov/egypt">The United States Agency for International Development</a>, which has a 40 year history of inspiring Egyptian success in partnership with the Government and people of Egypt.</p> <p><a href="http://www.efghermes.com">EFG Hermes</a>, the leading financial services corporation in frontier emerging markets helping businesses realize their full growth potential.</p> <p>Links:</p> <p>* Sarwa Capital: <a href="http://sarwa.capital/">Sarwa.capital</a></p> <p>* Enterprise: <a href="https://enterprise.press/">Enterprise.news</a></p> <p>* Inktank: <a href="https://inktankcommunications.com/">Inktankcommunications.com</a></p><p>See <a href="https://omnystudio.com/listener">omnystudio.com/listener</a> for privacy information.</p>