#045 "Eric Jorgenson - Building The Infrastructure Behind Online Education"

#045 "Eric Jorgenson - Building The Infrastru...

On today's episode I speak with Eric Jorgenson, the Product Strategy guy at Zaarly and the author of the Almanack of Naval. We spend time discussing the forms and importance of leverage, building the infrastructure around online education, and the most unexpected benefit of publishing his book. Links: Eric's Twitter The Almanack of Naval Eric's Personal WebsiteCourse CorrectlyContact Me:My TwitterMy Website5 Key Takeaways: 1. I think of mental models as just like a quick, memorable sort of metaphor for like a way that the world works.  So it's kind of a mental toolkit, I guess, is like the way I would think of mental models. 2. I definitely have a focus on the idea of leverage, where you build specific knowledge, you take on accountability, and then you apply leverage through capital, labor or product. 3. I also know that there are people selling basically scams, as online courses and their landing pages pretty much all look alike. So I think there's, there's definitely some like credibility that can get built, which is like, I started Course Correctly. Course Correctly focuses on independent, unbiased, like thorough reviews of online courses. So I've actually, like, hired somebody who starts soon here, and we're gonna like, kind of double down on starting to build that much more aggressively. 4. I think there's really interesting stuff to do around curriculum, like treating every course, as a modular piece, and building curriculums and stories and career paths. So somebody who's coming in saying, like, you know, I'm 19, when I'm 25, I want to be like, a founder of a technology company. And I want it to be like a venture-backed, scalable thing. It's like, Okay, cool. Here are the courses that like we would all put together, we're gonna start, you know, it's maybe one year of full-time education, but then five years of part-time education. 5. It's easy to overlook the fact that like, even 100 people reading a blog post, like, while you just go about your day, or like, are asleep is a fucking miracle, right? Like that is an awesome miracle. And is 100 more people, like if we were in a room and you were going to get up in front of them and read this book, like, you'd be nervous.

#046 "Fabrizio Rinaldi - Founder of Mailbrew on Balancing Design and Functionality"
29min 43sec
Today, I am speaking with Fabrizio Rinaldi, the co-founder of Mailbrew and Typefully. Mailbrew is a product aiming to reduce our reliance on social feeds and curate a healthy information diet. Typeful ...
#044 "Bilal Zaidi - Getting Early Traction for Creator Lab"
1h 3min
On today's episode I speak with Bilal Zaidi, an ex-Googler and the current founder of Creator Lab, a leading entrepreneurship podcast and digital marketing consultancy. Bilal has had over 15 years of ...
#043 "Kevin Lee - Going from VC to CPG Founder"
47min 11sec
On today's episode, I speak with Kevin Lee, the co-founder of Immi, a CPG food brand paying homage to their favorite childhood dishes but reimagining them to fit our modern diets. Immi just launched t ...
#042 "Carlos Villaumbrosia - Building the Online School for Product"
27min 6sec
Carlos Gonzalez de Villaumbrosia is the Founder and CEO of Product School, the global leader in product management training with a community of over one million product professionals. Product School i ...
#041 "Robbie Crabtree - Performative Speaking Joins On Deck"
54min 34sec
Today, my good friend Robbie Crabtree is returning to the show. Robbie's course Performative Speaking was recently acquired by On Deck, a company building a private goal-driven network platform and a ...
#040 "Dan Go - Transforming Life through Fitness"
54min 44sec
Dan Go is the number one fitness coach for entrepreneurs and the owner of high performance founder. Dan focuses on helping busy founders create healthy routines and lifestyles that maximizes their ene ...
#039 Noah Kagan - Getting to 100k Subscribers on Youtube
49min 23sec
Noah Kagan is currently the founder at Sumo Group which is made up AppSumo, a marketplace for the best deals in software, Sendfox, the most affordable newsletter solution, KingSumo, a giveaway platfor ...
#038 "Romeen Sheth - Frameworks for Angel Investing & Operating"
1h 8min
Today, I am speaking with Romeen Sheeth, the president at Metasys Technologies, a workforce management advisory firm based in Atlanta. Romeen is the host of the Square One Show, where he hosts convers ...
#037 "Justin Mares - Turning Side Hustles into Businesses"
36min 18sec
Today Justin Mares joins the show to talk about the benefits of starting side hustles, the health and loneliness epidemics in the United States and his journey building two large CPG companies. Justin ...
#036 "Erik Torenberg - Unbundling Higher Education and Building Personal Moats"
51min 46sec
Today, Erik Torenberg joins the show to talk about unbundling higher education through On Deck, the best way to build career moats, and his favorite frameworks for hiring. Erik is the co-founder of bo ...
#035 "Ben Tossell - Investing in the Future of No-Code"
45min 28sec
On today’s show, I talk with Ben Tossell about the future of no-code, starting his own rolling fund, and the keys to building an online education community. Ben is the founder of Makerpad, a no-code e ...
#034 "Thomas Frank - Work-Life Balance and Notion for Creators"
54min 56sec
On today's podcast, Thomas Frank is joining the show. Thomas is a Youtuber, Podcaster and writer focused on providing content that will make you more productive. Thomas launched the blog College Info ...
#033 "Benji Hyam - Content Marketing, Trends in 2020 and Starting an Agency"
1h 1min
On today’s episode Benji Hyman is joining the show to talk about managing agency work, building an online community and course, and how he and his co-founder Devesh created and sold a side project. Be ...
#032 "Cathryn Lavery - Launching DTC Brands and Picking the Right Co-Founder"
57min 59sec
On today’s episode, Cathryn Lavery joins us to talk about how she prepared for her jump to entrepreneurship, picking the right co-founder, and the keys to a successful Kickstarter campaign. Cathryn La ...
#031 "Corey Haines - The Psychology behind Marketing"
52min 36sec
Today, Corey Haines, joins the show to talk about the mental models and psychology behind marketing, the keys to building internet communities, and how he used no-code to build a marketing job board. ...
#030 "Ari Lewis - Starting a Newsletter in the Attention Economy"
46min 7sec
Today, Ari Lewis joins the show to talk about why everyone should start a newsletter, actionable lessons from Disney and Barstool, and what he learned from hiring a writing coach. Ari helps companies ...
#029 "George Mack - Mental Models, Sensory Deprivation and Attracting Luck"
54min 23sec
Today, George Mack joins the show talk about attracting luck, what high-performance lessons we can learn from Josh Waitzkin, sensory deprivation tanks, and the mental models behind video games. George ...
#028 "Matt Ragland - The Journey to Becoming a Full-time Creator"
49min 47sec
Today, Matt Ragland joins the show to talk about his recent decision to become a full-time creator, how to get better at bullet-journalling, and what goes into a perfect coaching experience. Matt used ...
#027 "Juvoni Beckford - Lifelong Learning through Reading, Writing and Meditation"
55min 24sec
On today’s episode, I am talking with Juvoni Beckford, a Senior Software Engineer at Google. Juvoni is also the epitome of a lifelong learner as a voracious reader, a passionate community builder with ...
#026 "Hiten Shah - Billion Dollar Mistakes and Separating the Forest from the Trees"
54min 53sec
Today, I am speaking with Hiten Shah, the co-founder of FYI, a company that helps you find your documents in 3 clicks or less. He previously co-founded CrazyEgg and KISSmetrics as well. In our convers ...
#025 "Ana Lorena Fabrega - Synthesis School and The Future of Education"
45min 30sec
Today, I am speaking with Ana Lorena Fabrega, she is a former elementary school teacher who is now an edupreneur, a passionate educator outside the classroom with a vision for the future of education ...
#024 "Anna Gat - Founding Interintellect and Zones of Genius"
33min 13sec
On today's podcast, I speak with Anna Gat, the CEO and founder of Inter Intellect, a startup dedicated to bringing people together for intellectual discussions and salons. On today's episode, Anna and ...
#023 "August Bradley - Notion for Systems Thinking"
51min 49sec
On today's podcast, I'm speaking with August Bradley, an ex founder who helps small to mid-sized businesses enhance operations with Notion. August also recently created his Notion course, Pillars, Pip ...
#022 "Robbie Crabtree - How to Become a Better Speaker through Performative Speaking"
50min 28sec
On today's podcast, I interview Robbie Crabtree, a trial lawyer who is in the process of building out a transformative speaking curriculum at Performative Speaking. On today's episode, we discuss what ...
#021 "Kaleigh Moore - Apprenticeships for Freelancing"
44min 38sec
On today’s episode I talk with Kaleigh Moore a freelance writer with present clients including AT&T, Shopify and Stripe. Kaleigh also writes about retail for publications like Forbes, Vogue Business a ...
#020 "Nik Sharma - Media and Marketing Landscape 2020"
44min 17sec
On today's episode, I am talking with Nik Sharma, the CEO of Sharma Brands, which helps operate your favorite DTC Brands. Nik was the director of DTC at Hint Water and also led DTC e-commerce at Vayne ...
#019 "Nat Eliason - Idea Flow and 30 Year Thinking"
1h 4min
On today’s episode, I sit down with Nat Eliason, the founder of Growth Machine, an SEO content marketing agency. Nat is also the instructor of the premier Roam Research Course Effortless Output and th ...
#018 "Marie Poulin - Managing Life and Business in Notion"
44min 47sec
On today's episode, I am talking with Marie Poulin, Notion expert, Digital Ecosystems Connoisseur, and Youtube creator. Marie just launched her course Notion Mastery, teaching you how to master your l ...
#017 "Ruben Harris - The Future of Education and The Fourth Industrial Revolution"
51min 23sec
On today’s episode, I talk with Ruben Harris founder of Career Karma, an amazing platform that connects people to coding boot camps and other networks in the tech field. Ruben also hosts, Breaking Int ...
#016 "James Clear - Habits, Identity and Mental Models"
54min 14sec
Today, I am talking with James Clear, the author of Atomic Habits, the Number 1 New York Times Best Seller which has sold over 1 million copies worldwide. James has been writing on his blog since 2012 ...
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