344: What's Going On?

This week Chris Schaeffer discusses the truth behind how exact match keywords work in 2026. Let's talk about what Google says an exact match keyword is allowed to do and what really happens when you run an exact match keyword. Try Opteo for free for 28 days - https://opteo.com/ps ...  Show more

This week Joey Bidner discusses Performance Max campaigns. Let's try and demystify this often confusing PPC campaign type. Also Chris Schaeffer discusses the often forgotten tool, Google Ads Editor.Try Opteo for free for 28 days - https://opteo.com/pspChris Schaeffer - http://www ...  Show more

Everyone wants to be smart with their money, and yet, it's hard sometimes to figure out what money moves we should actually be making. The irony is, most smart money moves you should make in your 20's are the same ones you should also make in your 30's and 40's. Instead, the smar ...  Show more

In celebration of our two-year anniversary, we are launching our “podcast bible” which is our 35-page PDF guide of everything we’ve learned from equipment to software to growing your audience to monetization to building a community. It’s everything we wish we would have known bef ...  Show more

In this episode of The Investor's Podcast, we have a discussion about Google and the book, In The Plex. If you ever wanted to know more about the Google founders, Larry Page and Serga Brin, or how Google makes money, you'll definitely enjoy this episode.  BOOKS AND RESOURCES Jo ...  Show more

It's that time of year again to set your money intentions for 2023. What do you want next year to look like? Do you have specific goals you want to achieve, and if so, why do they matter to you? Unlike resolutions, intentions are all about progress, rather than pass or fail. It’s ...  Show more