The Luxury Crisis, Explained

The beauty industry is currently contending with marketing saturation, compounded by an overcrowded content ecosystem in which traditional metrics like follower counts and comments are often distorted by bots. To combat this, brands are turning to "rage bait"— content designed to ...  Afficher plus

Earlier today, BoF published an exclusive in-depth interview with Saks Global CEO Geoffroy Van Raemdonck, examining the company’s strategy as it expects to emerge from Chapter 11 bankruptcy next month. For over a century, Saks Fifth Avenue represented a manifestation of American ...  Afficher plus

In Episode 2 of Transforming Luxury, BoF’s new podcast presented by Klarna, we investigate what will inform the luxury product mix of the future. Indeed, the definition of a luxury good has expanded dramatically in recent years to now include a host of disruptive new categories, ...  Afficher plus

Shein has fundamentally changed the fashion market, challenging fast fashion giants that were not so long ago in the disruptor position themselves. Once the category's upstart, H&M now finds itself struggling to keep pace as Shein redefines consumer expectations with ultra ...

Everyone's talking about climate action and social change - but Fashion is still carrying on like it's 1999. The velvet rope! Exclusivity! Snobbery and barriers to entry that lock many young designers with new ideas, out. Fashion weeks alone are massive carbon ...

Every major technological revolution has come with a bubble: railroads, electricity, dot-com. Is it AI’s turn? With investments skyrocketing and market valuations reaching the trillions, the stakes are enormous. But are we witnessing a genuine revolution—or the early stages of ...