How AI Search Is Changing The SEO Industry

How AI Search Is Changing The SEO Industry

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What's one marketing fundamental that AI will never replace?

Programmatic AI content strategies are already failing marketers. Jenna Hannon, founder and CEO of Hatter and former first marketing hire at Uber Eats, built one of the first agencies dedicated to AI search visibility after watching volume-based, programmatic page tactics spike a ...  Show more

 . 1min 56sec
The advantage of a traditional product marketing background?

Broad keyword targeting is quietly undermining AI search visibility. Jenna Hannon, founder and CEO of Hatter and former first marketing hire at Uber Eats, has built an AEO agency helping brands get discovered across Google and AI answer engines after advising companies like Multi ...  Show more

 . 1min 45sec

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