S06.EP14 - Why Brands Shouldn’t Rely on Googl...

In this episode of JUST Branding, Jacob Cass and Matt Davies sit down with Kevin Finn, founder of TheSumOf and author of Brand Principles, to unpack a provocative idea that challenges a core assumption in the branding industry. Kevin argues that designers and agencies don’t build ...  Show more

B2B rebrands do not fail because of the logo. They fail because the organisation was never aligned, the board never believed in it, and the rollout was treated like a campaign instead of infrastructure. In this episode with Martin Zarian of Factory39, we unpack the uncomfortable ...  Show more

In this episode of The Digital Marketing Podcast, hosts Daniel Rowles and Ciaran Rogers explore one of the most pressing questions facing marketers today: what does SEO look like in a world dominated by AI search and generative answers? With Google rolling out AI Overviews and AI ...  Show more

In this episode of The Digital Marketing Podcast, brought to you by TargetInternet.com, Daniel, Ciaran, and Louise revisit the age-old question: "Is SEO dead?" This time, they look ahead to 2025 and beyond. The hosts examine how search engine optimisation has evolved—and why it's ...  Show more

E704: Clicks are going down while impressions rise. Google's AI Overviews are changing how users interact with search results.

I explain what's happening with "The Great SEO Decoupling," why many websites are seeing less traffic even when they rank well, and how you can ...

E751: João Filipe Pereira, my guest, has led SEO at Eventbrite and TripAdvisor.

We go deep into surprising SEO experiments that challenge conventional wisdom - and actually improved traffic, even after Google's latest updates.

In this episode:
- How adding ...