Understanding the Alter Ego Effect with Todd ...

There is a gap that almost every business author lives in at some point. Not a gap in knowledge or talent or ambition, but the gap between knowing exactly what to do and actually doing it consistently over months and years.It is, as Chris puts it, the most expensive place a busin ...  Show more

Most business authors earn less than $1,000 directly from their book. And yet, some of those exact same authors go on to build multi-six and seven-figure businesses with that book sitting right at the center of everything.The difference? They stopped thinking of the book as the t ...  Show more

What if you could reinvent yourself and unlock your full potential by stepping into a powerful alter ego? In this episode, Todd Herman explores how creating an alter ego can help you shift your identity, mindset, and behaviors for success. He shares how this method enables indivi ...  Show more

How do you get out of your own way so you can accomplish your goals and make your dreams come true? I’m excited to bring this conversation to you today because Todd Herman is a real high-performance coach. He’s a game-changing expert, a strategist, and works with some of the elit ...  Show more

We all inhabit different identities throughout our day. Perhaps we’re entrepreneurs or employees, mothers or fathers, athletes or CEOs. But how can you harness the strengths of these different identities to get the best out of yourself? And can these different identities be used ...  Show more

“There's a big difference between interested and committed.”Todd Herman  What if I told you that one secret to success just might be adopting a secret identity?I know. It sounds weird. I too was skeptical. But today's guest sold me with one unique thought:What if your alter ego i ...  Show more